The city of Chester in England was formed in the year 79 as a Roman Fort called Deva Victrix and today the Roman Walls still surround the City. This is only one example of how we are surrounded by physical embodiments of our past but more often than not we don’t understand the stories behind[…]
In location-based games, location is everything. Construction, a cold front or finals week could entirely derail you. A parade, an unusual character in a storefront or a sunny spring day could make your game the memorable, wonderful thing that people talk about for years.The video game Zelda will be the same Zelda in any environment-[…]
Gamification and Democracy. Here’s a confession. I’m having a love-hate relationship with Gamification at the moment. When I first came across the idea, I thought “brilliant” – make dull things fun by turning them into games, or game-like by incorporating the “mechanics” you find in games. Dullest of the dull is housework so you might[…]
So you’ve read the introductory article on what is gamification and you’re wondering ‘how does this fit into the real world?’ Well, you might not but here’s an example anyway. Quest to Learn is an example of trying to apply the lessons from games to the real-world – in this case education. Mission critical at[…]
It’s such a tired cliché that after the Christmas blow-out everyone joins a gym with the solid determination that they won’t be one of the many who drop out by the time February rolls around. Tired as it may be the statistics from gym memberships show that it is actually true. In fact, if you[…]
by Jane McGonigal Jane McGonigal is probably the person most recognised as leading the current ‘gamification’ movement and in this book she outlines why she thinks that gaming can help in nearly every area of life.
by Gabe Zichermann and Christopher Cunningham People enjoy computer games – therefore if you turn non-game things into games, everyone will be happy. That’s the idea, and that’s what this book is trying to tell you. But (and I guess you saw that BUT coming) the argument is not convincing.
Edited by Andrew Fluegelman I read about this book in Jane McGonical’s Reality is Broken and sought it out on Ebay. Published in the mid-seventies, this book is half a guide to communal games you can play [in parks, beaches and other spaces] but the other half presents essays outlining the relevance and importance of[…]
A lot of what we talk about on here describes various ways of changing people’s behaviour. In advertising the behaviour change is to get you to buy their product, or switch from a rival brand to their product, or to love their product enough that you’ll become an advocate for getting other to change their[…]
If you grew up in the UK you may remember Panini sticker albums that encouraged kids to collect stickers of their favourite soccer players (I believe in the US the equivalent would be baseball cards). As you collected you filled up your album and traded cards with your friends in the struggle to complete the[…]